Today, that same battle is happening in customer service centers worldwide, and surprisingly, John Henry is still leading the race against AI in customer service.
The story you've probably heard goes something like this: AI chatbots are taking over, human agents are becoming obsolete, and customer service jobs are disappearing faster than you can say "press 1 for more options." But recent research from Gartner tells a different story. Their study of 321 customer service and support leaders reveals that only 20 percent actually reduced staffing in favor of AI in customer service solutions.
The debate between humans and AI in customer support isn't as clear-cut as many predicted. Instead, we're seeing something more complex—a transformation where humans aren't being replaced but rather repositioned. Yes, AI tools are entering the workspace, but they're creating new roles, demanding specialized skills, and proving far less capable of working alone than the hype suggested.
John Henry didn't just swing his hammer harder—he understood the work in ways no machine could replicate. That same irreplaceable human element continues to define exceptional customer service today.
The Current Landscape of AI in Customer Service
The Gartner study on AI adoption in customer support centers paints a picture that contradicts the apocalyptic narratives dominating tech headlines. Between September and October, researchers surveyed 321 customer service and support leaders to understand how artificial intelligence is genuinely reshaping their operations. The findings reveal a reality far more nuanced than the "robots are taking our jobs" storyline suggests.
The Numbers Tell a Different Story
Only 20 percent of customer service and support leaders reported reducing agent staffing in favor of AI systems. This limited impact of AI on headcount reduction stands in stark contrast to the widespread predictions of mass unemployment that have circulated since ChatGPT's launch. The data shows that AI isn't functioning as the job-killing machine many feared it would become.
The research uncovered something even more interesting: 55 percent of organizations maintained the same number of employees while simultaneously handling higher customer volumes. You're seeing AI act as a force multiplier for human workers rather than a replacement. These companies are processing more inquiries, resolving more issues, and serving more customers without adding headcount—but also without cutting it.
The Rise of Specialized Human Roles
The most compelling finding from the Gartner study centers on job creation rather than elimination. A significant 42 percent of organizations are actively hiring for newly created positions that didn't exist before AI integration. These aren't traditional customer service roles with a tech twist—they're entirely new specialized roles created by AI integration:
- AI Strategists who design implementation roadmaps and align AI capabilities with business objectives
- Agent Assist Analysts who optimize the collaboration between human agents and AI tools
- AI Automations and Process Analysts who identify opportunities for intelligent automation
- Conversational AI Designers who craft natural dialogue flows and improve chatbot interactions
- AI Analysts and Trainers who continuously refine machine learning models based on real-world performance
These positions require a unique blend of technical knowledge, customer service expertise, and strategic thinking. You need people who understand both the human side of customer interactions and the technical capabilities of AI systems. The job market isn't shrinking—it's transforming into something more sophisticated.
Melissa Fletcher, senior principal of research in the Gartner Customer Service Support practice, emphasized this shift: "Customer service and support leaders should avoid framing AI initiatives solely around headcount reduction." Her advice points to a fundamental misunderstanding about AI's role in modern customer service operations.
Debunking Myths About Job Losses Due to AI in Customer Service
The doomsday predictions about AI wiping out customer service jobs haven't come true. You've probably heard the worst-case scenarios—robots taking over call centers, chatbots replacing every human agent, mass unemployment in the service sector. But the reality is quite different.
The numbers tell a story that goes against the hype. According to a Gartner study, 55 percent of organizations kept their existing workforce levels while also handling more customer inquiries. This isn't a story of replacement; it's a story of improvement. These companies aren't choosing between humans and AI—they're using both to handle growth that would have been impossible with either one alone.
Think about what this means: businesses are dealing with more customer questions, solving more problems, and serving more clients without letting go of their human employees. The data shows that automation is actually helping rather than replacing workers.
The workforce efficiency boost with AI manifests in several concrete ways:
- Handling capacity increases without proportional staff increases
- Response times improve as AI handles routine queries, freeing agents for complex issues
- Quality of service rises when human agents focus on situations requiring empathy and judgment
- Employee satisfaction improves as repetitive tasks shift to automated systems
Here's what you need to understand: 42 percent of organizations are actually hiring for new positions created by AI integration. These aren't just replacement jobs with different titles. They represent genuinely new functions that didn't exist before AI entered the customer service ecosystem. Companies need people to train conversational AI, analyze automation processes, design chatbot interactions, and strategize AI implementation.
The data from Yale's Budget Lab reinforces this reality. Their analysis of US employment since ChatGPT's November 2022 launch found no measurable disruption to cognitive labor demand. The labor market absorbed this supposedly revolutionary technology without the predicted job market catastrophe. Cognitive workers—the exact demographic many predicted would face displacement—continued finding employment at rates consistent with pre-AI trends.
You're seeing a pattern that has repeated throughout technological history. New tools create new efficiencies, which generate new opportunities, which require new skills. The customer service sector isn't shrinking; it's changing. The question isn't whether AI will eliminate your job, but how you'll adapt your role to work alongside these systems.
New Human Roles Created by AI Integration
The integration of AI hasn't just maintained employment levels—it's spawned entirely new career paths that didn't exist five years ago. 42 percent of organizations are actively hiring for specialized positions designed to bridge the gap between artificial intelligence and human customer service excellence. These new roles created by AI in customer service represent a fascinating evolution in the workforce, proving that John Henry is still leading the race vs. AI in customer service by adapting rather than retreating.
The New Guard of Customer Service Professionals
AI Strategists now sit at the helm of customer service transformation initiatives. You'll find these professionals mapping out how AI tools integrate with existing workflows, identifying which customer interactions benefit from automation, and determining where human agents deliver irreplaceable value. They're not replacing customer service managers—they're enhancing strategic planning with technical expertise.
Conversational AI Designers craft the personality, tone, and response patterns of chatbots and virtual assistants. These specialists understand both the technical limitations of natural language processing and the psychological nuances of customer communication. They write dialogue trees, test conversation flows, and refine bot responses to sound less robotic and more genuinely helpful.
Agent Assist Analysts focus on optimizing the tools that support human agents during live interactions. They analyze which AI suggestions agents accept or reject, identify patterns in escalations, and fine-tune the assistance algorithms provide in real-time. This role requires understanding both the customer service experience and the data science behind AI recommendations.
Behind-the-Scenes Specialists
AI Automations and Process Analysts dive deep into workflow optimization. They identify repetitive tasks suitable for automation, measure the success rates of automated processes, and troubleshoot when AI systems mishandle customer requests. These analysts serve as quality control specialists for the AI itself.
AI Trainers spend their days teaching machine learning models to handle edge cases, recognize regional dialects, understand industry-specific terminology, and respond appropriately to emotional cues in customer messages. This role demands patience, attention to detail, and a comprehensive understanding of your customer base's unique communication patterns.
These positions require skills that blend technical knowledge with customer service expertise—a combination that only humans can provide. The roles demand empathy to understand customer needs, creativity to solve novel problems, and strategic thinking to implement AI effectively. You're witnessing the evolution of customer service careers, not their extinction.

Challenges Facing Agentless Customer Service Models
The dream of fully automated customer service—where chatbots and intelligent virtual assistants (IVAs) handle every interaction without human intervention—sounds appealing on paper. Gartner's research reveals why this vision remains frustratingly out of reach for most organizations, despite the technological advances we've witnessed.
Agentless service challenges with chatbots and IVAs stem from a fundamental gap between AI capabilities and real-world customer service complexity. You might assume that modern AI can handle most customer inquiries, but Gartner estimates that half of organizations planning major AI-driven workforce reductions will need to reconsider those goals by 2027. The "vision of agentless service" continues to prove "elusive" for concrete reasons.
Technological Readiness Barrier
The primary obstacle is the technological readiness barrier. Many organizations lack the infrastructure, data quality, and system integration necessary to deploy truly effective automated solutions. Your customer service operation might have legacy systems that don't communicate well with modern AI platforms. Your knowledge base might be fragmented, outdated, or inconsistent—problems that become glaringly obvious when you try to train an AI system on that information.
Consider the specific requirements for successful chatbot and IVA deployment:
- Comprehensive, structured knowledge repositories that AI systems can access and interpret accurately
- Robust natural language processing capable of understanding diverse customer queries, dialects, and communication styles
- Seamless integration with existing CRM, ticketing, and backend systems
- Sophisticated escalation protocols that recognize when human intervention becomes necessary
- Continuous training data from real customer interactions to improve performance
Incremental Nature of Change
These challenges are compounded by the incremental nature of change. You can't flip a switch and transform your entire customer service operation overnight. Gartner researchers emphasize that "these changes will be incremental," requiring careful planning and phased implementation. Each use case demands thorough testing, refinement, and validation before expanding to additional scenarios.
Some chatbot deployments successfully handle high-volume, straightforward inquiries—password resets, order status checks, basic account information. These wins create momentum, yet they represent only a fraction of total customer service interactions. The moment customers present complex problems, nuanced complaints, or emotionally charged situations, your automated systems struggle. The technology simply hasn't reached the sophistication level needed to navigate these scenarios with the finesse human agents provide.
Distant Goal for Most Businesses
Your organization might possess the technical capability to automate certain functions, but achieving the readiness level required for truly agentless service across all customer touchpoints remains a distant goal for most businesses.
Labor Market Trends After ChatGPT Release and Its Economic Impact
The impact of OpenAI ChatGPT on the labor market has been drastically different from what headlines predicted. When ChatGPT launched in November 2022, media outlets and industry analysts warned of an impending employment crisis. The reality? The data tells a completely different story.
Analysis of US Employment Trends
Yale's Budget Lab conducted a comprehensive analysis of US employment trends spanning 33 months following ChatGPT's debut. Their research team—Martha Gimbel, Molly Kinder, Joshua Kendall, and Maddie Lee—examined multiple labor market indicators specifically focused on cognitive work sectors most vulnerable to AI disruption.
Findings That Challenge Doomsday Scenarios
The findings directly contradict the doomsday scenarios:
- No measurable disruption to cognitive labor demand across the economy
- Employment patterns remained stable in AI-exposed occupations
- Job postings for knowledge work continued at pre-ChatGPT levels
- Wage growth in cognitive sectors showed no signs of AI-driven suppression
You might have expected to see declining job opportunities in customer service, data entry, content creation, or administrative roles. The data shows these sectors maintained their employment trajectory as if ChatGPT never existed.

Understanding Technology Adoption
The disconnect between AI hype and employment reality reveals something important about how technology adoption actually works. While ChatGPT generated billions of interactions and dominated tech conversations, businesses moved cautiously with implementation. The gap between experimenting with AI tools and restructuring entire workforces proved much wider than anticipated.
The numbers speak clearly: US labor market data from late 2022 through mid-2025 demonstrates consistent demand for cognitive workers. Industries supposedly most at risk from AI automation—including customer service centers, content production, and administrative support—continued hiring at rates comparable to pre-ChatGPT periods.
This doesn't mean AI had zero impact. Companies integrated ChatGPT and similar tools into workflows, improving productivity and changing how employees worked. The critical distinction is that these tools augmented human capabilities rather than eliminated positions wholesale.
Metrics That Matter
The Yale research team emphasized that their metrics tracked multiple dimensions of labor demand: job postings, hiring rates, wage trends, and employment levels across sectors. None of these indicators showed the disruption pattern you'd expect if AI were genuinely displacing workers at scale.
The labor market absorbed ChatGPT's arrival without the predicted shock. Businesses discovered that deploying AI effectively required more human expertise, not less. The technology created new demands for workers who could train, monitor, and optimize AI systems—roles that didn't exist before November 2022.
Forecasting the Future: Workforce Overcapacity and Productivity Gains by 2028
The BearingPoint Study on workforce overcapacity due to AI by 2028 paints a dramatically different picture from the current landscape. Researchers surveyed 1,000 executives and uncovered expectations that should make any business leader sit up and take notice: half of these companies believe they're already overstaffed by as much as 19 percent due to AI and automation gains.
The numbers get even more striking when you look at projections for the next three years. Every single company surveyed—that's 100 percent—forecasts at least 10 percent overcapacity by 2028. This isn't a possibility or a maybe. These executives are planning for it right now.
The real eye-opener? 45 percent of surveyed companies expect to manage between 30 to 50 percent excess capacity by the end of the decade. That's not a minor adjustment to your workforce planning spreadsheet. That's a fundamental restructuring of how businesses think about staffing levels.
What's Driving These Predictions?
The BearingPoint research points to accelerating productivity gains from AI automation as the main reason behind these predictions. As these systems become more sophisticated and integrated into daily workflows, each employee can handle significantly more work than before. The study describes this as "a sustained reduction in demand for multiple profiles"—corporate speak for fewer people needed across various job types.
You might be wondering how this squares with the current reality where John Henry still leading the race vs. AI in customer service. The answer lies in timing and readiness. Right now, most organizations lack the technological infrastructure and process maturity to fully leverage AI's potential. The gap between today's incremental improvements and 2028's projected productivity explosion represents a massive transformation period.
How Executives Are Preparing
The executives surveyed aren't just speculating idly. They're actively planning for this overcapacity:
- Reassessing long-term hiring strategies
- Redesigning organizational structures
- Identifying which roles will remain essential
- Determining how to redeploy or reduce workforce numbers
This creates a paradox. While current data shows humans maintaining their positions and even seeing new AI-related roles created, the executive suite is preparing for a very different reality just a few years down the road. The question isn't whether AI will eventually impact headcount—these leaders clearly believe it will. The question is how organizations will navigate the transition period between today's human-centric operations and tomorrow's AI-augmented workforce.
John Henry's Secrets to Beating AI: Why Humans Still Lead the Race
The data tells a compelling story: John Henry is still leading the race vs. AI in customer service, and the reasons extend far beyond mere nostalgia for human interaction. Despite the technological sophistication of modern AI systems, human agents possess capabilities that remain stubbornly difficult to replicate through algorithms alone.
1. Empathy stands as the first unassailable advantage.
When a customer faces a complex billing dispute after losing a job, or needs to cancel a service following a family emergency, they're not looking for efficient processing—they're seeking understanding. You can program a chatbot to recognize keywords like "frustrated" or "upset," but you can't code genuine compassion. Human agents read between the lines, adjust their tone mid-conversation, and make judgment calls that acknowledge the messy reality of people's lives.
2. Complex problem-solving represents another domain where humans excel.
AI thrives on pattern recognition and established protocols, but customer service regularly throws curveballs that don't fit neatly into predefined categories. When a customer's issue involves multiple systems, requires creative workarounds, or demands interpretation of ambiguous policies, human agents draw on experience, intuition, and lateral thinking. They connect dots that AI systems don't even recognize as related.
3. Nuanced communication separates competent service from exceptional experiences.
Humans naturally adapt their communication style based on subtle cues—recognizing when someone needs detailed explanations versus quick solutions, when humor might defuse tension, or when silence communicates respect better than words. This linguistic flexibility extends to handling regional dialects, cultural contexts, and the unspoken subtext that often matters more than the literal words being exchanged.
The Gartner research reinforces a critical lesson about managing this human-AI dynamic: transparent communication about AI's role directly impacts workforce morale and organizational success. When you clearly articulate that AI serves as a tool to enhance human capabilities rather than replace them, you create psychological safety that allows employees to embrace these technologies. The 42 percent of organizations creating new AI-integrated roles demonstrate this principle in action—they're not hiding AI's presence but openly building careers around human-AI collaboration.
Leaders who frame AI initiatives around headcount reduction create anxiety that undermines adoption. You see resistance, quiet quitting, and talent flight. Contrast this with organizations that communicate AI as a means to eliminate tedious tasks, allowing agents to focus on complex cases requiring their uniquely human skills. These companies maintain engagement, attract specialized talent, and build sustainable competitive advantages that pure automation cannot match.
Embracing a Hybrid Future with Humans and AI Collaborating
The data tells a clear story: John Henry is still leading the race vs. AI in customer service, and the smartest companies are betting on both the man and the machine.
You need to shift your mindset from replacement to enhancement. The 55 percent of organizations maintaining headcount while handling higher volumes aren't just lucky—they're strategic. They've discovered that customer service staffing strategy with both humans and machines creates a multiplier effect that neither could achieve alone.
Think about it this way: AI handles the repetitive queries, the password resets, the basic troubleshooting. Your human agents tackle the complex problems, the emotional situations, the nuanced conversations that require judgment. This isn't compromise—it's optimization.
The businesses thriving in 2025 are those investing in:
- Hybrid training programs that teach agents to work alongside AI tools
- Role evolution that positions humans as supervisors and strategists
- Communication frameworks that celebrate AI as a teammate, not a threat
John Henry's spirit wasn't about rejecting the steam drill—it was about proving human value remains irreplaceable. You can honor that same resilience by building teams where technology amplifies human strengths rather than competing with them.
The future belongs to organizations brave enough to integrate both, creating sustainable workforce models that respect what each brings to the table.
FAQs (Frequently Asked Questions)
Who is John Henry and how does he symbolize human resilience in customer service against AI ?
John Henry is a metaphorical figure representing human strength and resilience in the face of automation. In customer service, he symbolizes how humans continue to lead and excel despite the increasing adoption of AI technologies, showcasing the enduring value of human skills like empathy and complex problem-solving.
What does current research say about AI's impact on job losses in customer service ?
Studies, including Gartner's research, debunk myths that AI leads to widespread job losses in customer service. While AI adoption has increased efficiency and handled higher volumes, only about 20% of companies have reduced staff. Many organizations maintain or even grow their workforce by creating new specialized roles that complement AI systems.
What new human roles have emerged due to AI integration in customer service ?
AI integration has led to the creation of specialized roles such as AI strategists, agent assist analysts, conversational AI trainers, and automation process analysts. These positions focus on supporting, optimizing, and strategizing the implementation of AI within customer service workflows, ensuring seamless collaboration between humans and machines.
Why do fully agentless customer service models with chatbots and IVAs face challenges ?
According to Gartner's research, fully agentless models remain elusive due to technological readiness barriers and the incremental nature of adopting chatbot and intelligent virtual assistant (IVA) technologies. These challenges necessitate ongoing human involvement to handle complex queries and maintain quality service standards.
How has the release of OpenAI's ChatGPT affected the labor market in cognitive roles ?
Findings from Yale Budget Lab indicate that since ChatGPT's launch, there has been no major disruption in demand for cognitive labor in the US market. Despite widespread hype about AI-driven job losses, actual employment trends show stability, emphasizing that AI serves as a tool to augment rather than replace human workers.
What is the forecast for workforce capacity and productivity gains due to AI by 2028 ?
A BearingPoint study predicts significant workforce overcapacity ranging from 10% up to 50% by 2028 due to productivity improvements from AI automation. Executives expect to manage this excess capacity through strategic planning while embracing a hybrid future where humans collaborate effectively with intelligent systems, maintaining resilience akin to John Henry's spirit.

